Theme Park in China ChimeLong Water Park is very different from Disneyland.

Disneyland is emphasizing its fantasy magic experience so that Disneyland does not have a lot of exciting mechanical rides. Disneyland also has a lot of cartoon characters, but ChimeLong Water Park only has a Tiger character.

In my opinion, these different comes from cultural different. As Disneyland is a world brand, it is aiming at the world customers. The standardized characters are essential.

And its position is fantasy experience, so it does not have a lot of exciting mechanical rides.

The ChimeLong Water Park is aiming at Chinese residents. It is emphasizing its exciting facilities. The entertainment objective is more important than fantasy experience. You may see the video below~

However China has a lot of conversation limitation, especially in the internet. Famous social media channels such as Facebook, youtube are banned by Government. So Chinese Chimelong only focuses on the allowed channels such as renren.com, weibo.com or kaixin.com. So to reach the globalization audience, Disneyland is more successful than ChimeLong.